Fujifilm instant film

Fujifilm Professional has moved quickly to dispel rumours that the company is about to withdraw production of its popular black and white instant film.

Fujifilm’s Senior Product Manager for Professional Film, Russ Gunn, explained the announcement: “It was brought to our attention that a number of websites were carrying ‘news’ of the discontinuation of some of Fujifilm’s instant film. I would like to confirm that all current formats of FP-100B and FP-3000B black and white instant film and FP-100C colour instant film will remain in production and we have no plans to discontinue any of them.”

Gunn continued: “We remain fully committed to the continued support of photographers who appreciate the quality and flexibility of real film. Fujifilm runs a variety of marketing activities based around real film, including the Fujifilm Distinctions Awards, the Fujifilm Student Awards and our online resource for film users, Choose-film.com.” – Ephotozine

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